Should you actually care about where you store your content?

One of my favorite blogs to read is from Fred Wilson. He’s a Venture Capitalist and blogs every week day and has for decades. He was part of the reason for me to try to challenge myself to blog every day. So far, it’s been going well. Last year, not so much. This is all about where to store your content.

But Fred brought up a good point today on the topic of where you should be storing your content. You look at the amount of work and energy that goes into creating content for others and storing it in places like Tik Tok, Twitter, Facebook, Medium, etc.

He blogs in WordPress, as do I. But it’s hosted WordPress, not Meaning we have an open source version we can store on a server and control 100% ourselves. No one (well, except the host if they wanted to) can take that away. To prevent that, we can download a copy and actually run it from our own computers.

Should we care where we store all of our content? After stories of Parler and other sites shutting down – it does actually hold water as an argument. Fred says:

But they are controlled by someone else. You can get kicked off. And when you get kicked off, you lose all of your followers, all of your content. Gone.

A lot of the content I create is mine. I have spent a lot of time curating content on my Facebook page. But again, any of this can be gone at any time. Likely? Maybe not. But it’s a good time to stop and take some inventory of where you spend your time and energy and what you create online.

Food for thought, I guess.

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Josh Benson

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